East Anglia Books

241214 - FASHION IN THE 1940's

By Jayne Shrimpton

This book reveals the impact of wartime and austerity on British fashion and tells the story of how a spirit of patriotism and make-do-and-mend unleashed a wave of new creativity among women who were starved of high fashion by shortages and rationing. Many home dressmakers copied the high-end looks, and women involved in war work created a whole new aesthetic of less formal street wear. Fashion in the 1940s also shows how the Second World War shifted the centre of the international couture scene away from Paris, allowing British designers to influence Home Front style. Afterwards Paris fashion was re-born with Dior's extravagant New Look, while casual American trends were widely adopted by young British women and men.

 

Format Softback
Pages 72
Publication Date Available Now!
Pictures

Profusely illustrated in b/w and colour

Width (mm) 150
Height (mm) 210
Dust Jacket No
ISBN -
Price

£7.99

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